Viscata
Viscata, a Barcelona-based fashion brand known for handmade espadrilles and shoes, was facing two key hurdles in scaling its e-commerce presence in the US. Amazon US listings were disorganized, with broken variations, lost reviews, and inconsistent content hurting both conversion and visibility, the usual fixes did not work. Expansion into premium Mirakl-based marketplaces such as Macy’s and Nordstrom required technical onboarding and flawless integration.
The Mojo-effect.
Seven-digit annual revenues unlocked across Amazon US, Macy’s, and Nordstrom.
What we did
ChannelMojo stepped in as ChannelEngine Platinum Partner to deliver:
- Amazon Listing Rescue
- Fixed variation chaos, restoring product families for clear customer journeys.
- Recovered lost 5-star reviews and reinstated them where they belonged.
- Rebuilt listings to balance Amazon SEO with shopper trust, resulting in cleaner, sharper product pages.
- Marketplace Expansion
- Onboarded Viscata seamlessly to Macy’s and Nordstrom through ChannelEngine.
- Managed integration setup, data feeds, and category mapping to ensure compliance and smooth operations.
The result
- Seven-digit annual revenues unlocked across Amazon US, Macy’s, and Nordstrom.
- Significant uplift in conversion rates and brand visibility on Amazon.
- Streamlined marketplace operations with ChannelEngine as the backbone, reducing manual workload and error risk.
- Continuous collaboration, with proactive communication and strategic support from the ChannelMojo team.
Customer Voice
"Shoutout to ChannelMojo, our secret weapon behind the scenes on Amazon!"
Why it matters
This case proves the impact of expert listing optimization combined with strategic marketplace onboarding: clean product data, strong integrations, and proactive management are the foundation for profitable multi-channel growth.
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