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ChannelMojo (hereinafter "we") processes personal data of its clients, prospects and other contacts. We do this in order to best serve our clients and achieve our goals. In this privacy statement, we explain why and how we process your personal data. We do not have a Data Protection Officer (FG), but we are happy to help you with your questions. For this you can contact us at or +31 85 0805937.

Who are we?
We are ChannelMojo: Marketplace agency in Amsterdam. This privacy statement covers all our processing operations - even if we process personal data together with other parties (for example, in the case of a mailing campaign). We are located at Paulus Potterstraat, 1071 DB in Amsterdam.

What personal data do we process?
We process the following personal data: First and last name, address, place of residence, phone number, gender, email address, payment details, areas of interest (e.g. 'legal' or 'search'), job title, photos, contact history, IP address, social ID, cookie ID (you can read more about cookies in our cookie policy) and surfing behavior.

Why do we process personal data?
We process personal data for the purposes listed below.

Legal obligations
A small part of our processing is required by law. This mainly involves personal data needed to meet our tax obligations. But we may also process personal data in the event of calamities at ChannelMojo, for example. We also collect personal data from employees in order, for example, to conclude a contract and to arrange payroll administration.

Customer administration and services
In our customer administration we keep track of which companies are ChannelMojo clients and which companies have been ChannelMojo clients. Of the contacts, we keep personal information, such as contact details, to be able to reach you. We also keep minutes of any discussions in our tools. These minutes may contain personal data. We communicate with our clients through various channels, for example, by phone, via email and via Slack. To make that possible, we also process personal data.

Newsletters and mailings
To keep companies informed about important developments in the industry, we occasionally send a mailing. Sometimes this is personalized and sometimes not. If you no longer wish to receive a mailing you can always unsubscribe from the mail message.

Reviews and quotes
To make an offer or review, we process personal data such as contact information.

We obviously want to flex our muscles and acquire new customers. Our most trusted channel to accomplish this is online marketing. To get in touch with potential customers and to maintain this contact, we process personal data.

For ChannelMojo's campaigns, we process personal data, such as your IP address, cookie ID, social ID and/or your browsing habits. We only do this when you give us permission through our cookie notification. The purpose is to show you relevant ads at the right time and place.

We cannot see who you are or what company you work for unless you provide this information, for example, to conduct a Google AdWords review.

We also use so-called custom audiences on various social media. This means, for example, that we recognize that you have been on our website. We then send a super relevant ad via a medium such as Facebook or LinkedIn. We never pass on personal data to third parties for this purpose when you opt-out in our cookie notification. By the way, re-targeting website visitors is called remarketing 😉

If you do not want to see these your ads from ChannelMojo on the ChannelMojo and LinkedIn platforms, you can opt out of this using the links below:

Facebook unsubscribe custom audience
LinkedIn unsubscribe custom audiences

It is possible that after unsubscribing you will still see an ad from ChannelMojo. This is the case when you are in the general audience we target our ads to. The target group we try to focus on are DMUs and marketing staff of ambitious and high-growth companies.

Improving our website
To increase the conversion rate of our website, we process personal data. For example, we process click behavior and the anonymized IP address. This way we can see which pages, pieces of text and images you find strong and which we need to improve. This is how we increase the efficiency of our website.

Rights of data subjects

Under the GDPR, everyone has a number of rights. We are doing our best to comply with them. To exercise your rights, please contact us at Below are your rights:

Information and inspection: You can see what personal data we process about you. We will be happy to tell you more about 'how and why' we process that data.
Rectification: Do you feel that we have incorrect data about you? Please let us know and we will correct it.
Oblivion: You can delete the personal data we have about you. We may still need to process that data for other purposes (administration or deduplication, for example).
Restriction: If you feel that we are processing your personal data unlawfully or incorrectly, you can also have that processing restricted.
Objection (opposition): You can object to the processing of your personal data. Does it concern marketing? Then we will stop the processing as soon as possible.
Transferability: This is a new right under the AVG to transfer your personal data. Should you wish to exercise this right, please contact us.

Retention period
We do not keep personal data longer than necessary.

Basis of the processing
As explained above, we process data for the performance of a statutory duty, the provision of our services, the implementation of a sound HR policy and for the performance of the legitimate interest of ChannelMojo: the performance of our objective. Want to know more about the consideration we give to the legitimate interest? Then you know where to find us! Finally, we process some data with your consent: this is specifically about online tracking methods.

Third party recipients
We engage service providers to perform our services. These are not 'third recipients' but processors. For example, we work with the suppliers listed below:

The cloud environment G Suite
The Yuki accounting program
Payroll software from Nmbrs
Website statistics from Google Analytics
Call tracking with Cookie

We have entered into a processor agreement with these processors in which we ensure that they act in accordance with GDPR guidelines. Sometimes we are also required by law to provide personal data to third parties, such as the Tax Office.

The websites of ChannelMojo sometimes contain references to other websites of organizations. These may include, for example, source references in articles on our blog. We are not responsible for how these websites and organizations process personal data. For this you can read the privacy statement of the organization concerned.

We place cookies on our website for the purpose of improving the website and for the efficient execution of online campaigns. Read more about cookies on in our cookie policy.

The easiest way to delete your cookies is through your browser. Below is a list of the most commonly used browsers and a link to how to delete your cookies in that browser:

Google Chrome
Mozilla Firefox
Internet Explorer 7 and 8
Internet Explorer 9

Amsterdam, June 12, 2023